The Performance Marketing Awards (PMAs) has announced that comedian Jimmy Carr will host the 2026 ceremony. The event is scheduled for May 12, 2026, at the Grosvenor House on Park Lane in London. Organized by Hello Partner, the awards recognize excellence in the affiliate and performance marketing sectors.
Carr returns as the celebrity host to lead the evening's proceedings and announce winners across various categories. The organizers also confirmed a significant expansion of the event's corporate support. Partnerize and Atolls join the roster of sponsors alongside several industry agencies and technology providers.
Additional sponsors for the 2026 edition include Agenica, Adtraction, VEVE, Optimise, LEADSCALE, and Gen3. The growing list of partners is completed by FinanceAds, Cardlytics, Captiv8, and CAKE.
The PMAs remain a central fixture in the UK industry calendar. The ceremony focuses on measurable outcomes in performance-based advertising, including CPA-driven campaigns and technological innovations in tracking and attribution.
Affilitizer Editorial Team
This article was created with AI assistance and editorially reviewed.
