Latest News

Adobe and uFurnish Named Partners for CreatorFest 2026
CreatorFest 2026 has expanded its partner roster, adding Adobe as a presenting sponsor and uFurnish (Home Awards) as an association partner for the upcoming London event.

Post Affiliate Pro Identifies Critical Data Gaps and AI Shifts for 2026
Affiliate marketing is facing a turning point as third-party cookie opt-outs reach 50% in some regions. A new analysis from Post Affiliate Pro outlines how brands must evolve with first-party tracking and "AI co-piloting" to maintain profitability.

Affiliatly Limits Partner Link Customization in Dashboard Update
Affiliatly has introduced a redesigned banner management system with enhanced governance features. Merchants can now restrict destination URLs for specific assets and utilize new organizational tools like categories and visibility toggles.

Former Telegraph CEO Anna Jones Joins Awin Supervisory Board
Awin has appointed former Telegraph CEO Anna Jones to its Supervisory Board. The move follows Axel Springer’s acquisition of The Telegraph and aims to integrate deep publishing expertise into Awin’s AI and attribution strategies.

Post Affiliate Pro Integrates AI Assistant and Migrates to AWS
Post Affiliate Pro has completed a major overhaul in Q2 2026, introducing a built-in AI Assistant and migrating its entire cloud infrastructure to AWS. These updates focus on reducing administrative friction for merchants and increasing technical reliability for global affiliate programs.

Shoppable TV: The New Performance Channel for Affiliates
The living room is the new affiliate frontier. Shoppable CTV is bridging the gap between big-screen storytelling and pixel-perfect attribution through interactive QR codes, lead-gen call tracking, and native payment integrations from Google and Amazon. Discover how performance marketers are leveraging 'Performance TV' to drive measurable ROI in 2026.

Beyond SEO: Building a Defensible Publisher Business on Owned Audiences
The affiliate industry is facing a structural shift as 60-65% of searches now result in no click-through. This Deep Dive explores how publishers can build defensible businesses by leveraging email marketing, paid social, and AI-summarizable content to thrive beyond traditional SEO.

Beyond the Link in Bio: Solving Attribution for Social & Video Commerce
The shift from 'Link in Bio' to native social commerce requires publishers and advertisers to adopt hybrid attribution models. We analyze how S2S tracking, native TikTok analytics, and GA4 UTM strategies are solving the 2026 commerce gap.

AliExpress and TikTok Executives to Speak at Affiliate World Europe 2026
Affiliate World Europe has announced new speakers from AliExpress, TikTok, and Paragon Social Commerce for its 2026 event. The update also confirms major partnerships with firms such as Meta, Google, and Amazon.
