Jimmy Carr to Host 20th Anniversary Ceremony
The Performance Marketing Awards (PMAs) has announced that comedian Jimmy Carr will host the 2026 ceremony. The event takes place on May 12, 2026, at the Grosvenor House in London. Carr will lead the presentation of trophies across various categories, marking the 20th anniversary of the industry awards program.
The awards recognize excellence in the affiliate and performance marketing sectors. Organizers Hello Partner confirmed the addition of the celebrity host alongside a significant expansion of the event's partner list.
New Industry Partners Confirmed
Twelve new companies have joined the event as official partners for the 2026 edition. These sponsors represent a broad cross-section of the tracking, agency, and network sectors:
- Technology & Tracking: CAKE, Atolls, and LEADSCALE.
- Networks & Platforms: Adtraction, VEVE, Optimise, FinanceAds, and Cardlytics.
- Agencies & Management: Gen3 Marketing, Agenica, and Captiv8.
The inclusion of these partners follows the opening of nominations for the 2026 cycle. The judging panel typically consists of industry veterans who evaluate entries based on innovation, execution, and ROI.
Affilitizer Editorial Team
This article was created with AI assistance and editorially reviewed.
