Affiliatly Limits Partner Link Customization in Dashboard Update

Affiliatly updated its banner management system on May 22, 2024. The affiliate tracking platform redesigned its admin interface to provide merchants control over how partners distribute and utilize marketing assets.

The update introduces a category system, link governance, and technical customization. Affiliate managers can now organize creative assets and manage visibility toggles for specific program life cycles.

Banner Link Governance

The "Set specific URL" field represents a significant functional change. Merchants can now lock a banner to a single destination. Previously, affiliates often pointed banner HTML code to various landing pages on a merchant's site.

This feature targets high-performance campaigns where messaging must align with a specific landing page. When a merchant sets a specific URL, the software disables the affiliate’s ability to customize the destination link within the partner panel.

Technical Control and Asset Metadata

The new interface enables granular technical settings. Managers can manually define width and height dimensions for banners. If left empty, the system defaults to the original image dimensions. This ensures creative assets maintain visual integrity across publisher layouts.

Beyond visual settings, Affiliatly added a "Notes" section for each banner. Merchants use this to provide context, usage guidelines, or promotional expiry dates directly to affiliates.

Category Management for Program Scaling

A categorical filing system helps programs manage extensive libraries of creative material. While programs have no categories by default, managers create and assign them via the Banner Settings page.

Furthermore, a new visibility slider allows managers to hide banners from affiliates without deleting the assets. This helps manage seasonal campaigns or designs in development. Affiliatly indicated these changes support merchants who rely on visual display advertising over text links.

The update also clarifies cross-domain tracking. Merchants can use banners to drive traffic to external landing pages, such as specific courses or third-party products. This requires the tracking script to be active on the destination site.